We are not a SHOWROOM by traditional definition. our wholesale platform GOOMS is a B2B e-commerce platform for fashion, the two ends of the platform are brands and buyers respectively.

Before GOOMS, because of limited resources and staffing, brands typically will outsource their B2B wholesale business to showrooms for a specific region, to help them grow quickly.Naturally, after growing to maturity, brands will want to leave showrooms to maximize their own profit, but showrooms will try to brands from leaving due to their early overhead investment. So the partnership between showrooms and brands often don't end in harmony.

The GOOMS wholesale platform's online offline combined mode revolutionarily solved the fight between the two parties. We build a completely free trade online B2B e-commerce platform for brands and buyers, making it easy for mature brands to operate on themselves. Based on the buyer apply and brand approve method, we open the resources completely to brands, only charge a fixed annual subscription fee. GOOMS meanwhile will hold multiple offline trade shows, inviting buyers on the platform to preview the brands offline, brands can join voluntarily.

For brands at the start-up stage, or foreign brands, upon approval, we can provide GOOMS+ service, meaning combined online platform + offline showroom service mode. In this mode, brands not only will get traditional showroom service, but will also enjoy the openness and efficiency brought by the online platform. Brands can seamlessly switch to subscription mode once their buyer channels get stabilized, to maximize their profit at any stage.

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